Purba Bardhaman, West Bengal

Sitabhog

GI Tagged Food Confidence: high

Bardhaman's other iconic GI-tagged sweet: fine vermicelli-like strands of rice cooked in milk with saffron, ghee and sugar. Its story spans the Bardhaman royal court, English governors and generations of local sweetmakers, and it is a festival staple. The GI-tagged sitabhog is made to strict standards by the local sweetmakers' association and has been exported with its GI label. Visitors to Bardhaman regard fresh sitabhog as the classic thing to taste and take home.

Typical price: ₹100-500

Buying tip: Buy fresh from Bardhaman city's sweet shops, ideally in the winter festival season when production peaks. GI-tagged packs are available from the local association's producers.

Sitabhog

3 shops

Sellers

sitabhog
GM

Gangapada Mithaai

Bardhaman, Purba Bardhaman · West Bengal

Mithaai artisan preparing sitabhog with sago, milk and sugar for festivals, pujas and daily offerings.

Sample listingArtisan

4.5 ★  25 yrs active

Sitabhog, 500 g₹250
Sitabhog, 1 kg₹450
View shop →
sitabhog
NM

New Market Sitabhog Bhandar

Bardhaman Sadar North, Purba Bardhaman · West Bengal

Neighbourhood counter known for fresh sitabhog made in small daily batches.

Sample listingRetailer

3.9 ★  9 yrs active

Sitabhog, 250 g₹140
Sitabhog, 500 g₹260
View shop →
sitabhog
MR

Maa Radha Mithaai

Bardhaman, Purba Bardhaman · West Bengal

Family workshop making sitabhog to a recipe handed down through three generations, a favourite for Durga Puja.

Sample listingFamily Workshop

4.7 ★  40 yrs active

Sitabhog, 500 g₹275
Sitabhog festival pack₹500
View shop →